Sunday, May 15, 2011

Auntie Juggles Tofu Like A Ball

A viral video in China of a middle-aged woman who sells tofu in a market. She juggles a block of tofu like a football (soccer ball) and performs other tricks, amazing bystanders. In the end, the video reveals itself to be a viral advertisement.
[translation of the Chinese subtitles in the video:]

Come! Come!
Everyone come watch ayi [auntie] juggle tofu!
When juggling, you must be delicate, the entire body relaxed.
Just like boxing
you have to be clever/precise.
Take it easy.
Juggling tofu is the same as juggling a ball.
Look, controlling the ball is a piece of cake.
I’m not trying to brag…
but if I were a man,
the World Football MVP would definitely be me.

Wednesday, May 4, 2011

Singapore. Floods Again!

In the clearest sign yet that the chronic flooding problem is far from resolved, several areas of the island were hit by flash floods today.
A mid afternoon flood hit Bishan Street 13, left large drains along Ang Mo Kio Avenue 5 completely overwhelmed, caused flooding around Ang Mo Kio Industrial Park and flooding around Yio Chu Kang MRT. Floods were also spotted around Nanyang Polytechnic.
The flash floods today come just two weeks after a downpour on 20 April caused an area around Heartland Mall in Kovan to flood. Heartland Mall is under the charge of Aljunied Town Council.

Minister of the Environment and Water Resources Yacoob Ibrahim on 20 November 2009 described floods that hit Singapore as happening “once every 50 years”. Since then, there have been more than a dozen floods.

Tuesday, May 3, 2011

One Of The Best Digital Signage Promotion That I Have Seen So Far!

Yeah! Celebrity Fitness Malaysia has achieved a milestone on their promo in Digital Signage. I find this a very effective promotion. It's smart, it's interactive and it's all what digital signage promotion should be! Already the captivation is quite high when it comes to capturing the attention of consumers during their dwell time. With these kind of promo, it totally nails it!

It's about time advertisers have promotions of such! All the best to you CF!